The idea for OhShit was birthed from practicality really. Designed for the on the go student, the young professional who moves around a lot and doesn't have time for DIY. Once the app is downloaded, the user creates a profile with their address and billing information and they're good to go. Whether a surprise leak or an overflowing toilet, simply open the app, confirm your location, and a plumber is sent immediately.

The bright, vibrant color palette enhances the cheeky, light-hearted nature of the brand which serves the user by providing some relief in what can be otherwise stressful situations.